Sue Adeq Resources Sdn. Bhd. (Adeq Sue) was formally established on March 19, 2014 and is a wholly owned Bumiputera company. The main business activity Adeq Sue Resources Sdn. Bhd. grilled fish sauce is produced. In addition, there are several other products namely fish sauce grilled banana, three flavor sauce, sambal anchovies, sambal belacan purpose flour and instant. Businesses operating in the main factory located in Lot Permint Garden Shop Premium II, Thamnop, Kuala Terengganu, Terengganu.
This business started about 3 years ago when the owner runs the company that makes eating grilled fish as a main menu with the name Sue Fish Adeq under sole proprietorship Adeq Sue Enterprise. Now, the company has received an overwhelming response from customers and received many requests to Sue Adeq Business Enterprise grilled fish sauces immediately. Based on that, the owners decided to expand the business by focusing on the production of pastes and sauces to establish companies Adeq Sue Resources Sdn. Bhd.
Currently, the company has been awarded Halal certification from Jakim (March 2015) and has developed several strategies to expand into markets with large supermarkets throughout Malaysia as Hock, Giant, Mydin and others. The company is also targeting neighboring markets such as Thailand, Brunei, Singapore, China and Indonesia.
For the long term, the company will explore the European market and the Middle East. In September 2014, the company has joined the Manchester Food Festival in Manchester, UK, and the response was very encouraging.
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